Customization Is The Key
The ideal way to target people is to come up with a message that fascinates masses, which seems highly impossible. However, with LinkedIn’s Products and Services page, you can customize your messages for different users at a time. It means not only can you connect with people in different geographic regions in their native dialect but also only the products/services that fit prospect’s company size, industry and job specification will be featured to them.
Monitor Your Posts
Monitoring your posts will help you analyze which type of information is most accepted and help determine the wants and needs of your target audience. Thus, you will be able to further modify the messages that receive maximum comments, shares and likes and cut down on those which receive no or less response to formulate right strategies.
Besides, if there is something you think should be shared with others, even if it is off topic and is not relevant to your business, but could be helpful for others, feel free to share it. It builds confidence of people in your company and this reliability can bring in more business.
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1 Comments
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